PUBLICA BUSINESS CARDS

We were commissioned to design business cards for the Sales and Marketing team at Publica by IAS. Using their logo, brand colors, and typography, we were tasked with replacing their previous maximalist, flourish-heavy design with something clean and crisp.

The goal: a flat, modern look that felt sharp and professional.

We developed four distinct concepts, one of which was selected as the final design.

THE FINAL DESIGN

THE OTHER OPTIONS

OPTION 1

Flattened, simplified version of their previous card

OPTION 2

Derivative of the Publica Report template

OPTION 3

Modern, playful & slightly campy version